5 Social Media Marketing Challenges and How to Use Them to Your Advantage

  Almost half of the world’s population uses the internet and 75% of those people are active social media users. That number is equivalent to over 2.3 billion people who use social media on a regular basis. The majority of consumers also admit to relying on social media and their friend’s social media posts when […]

Understanding 3 Key Content Marketing Tasks and How You Handle All of Them

How in tune are you with your business’ public relations department? How about content marketing? A common mistake many businesses make is thinking that these two elements are essentially something that go hand in hand – you treat content marketing in the same way you treat public relations, and vice versa also applies. The reason […]

The Only Social Media Management To-Do List You’ll Ever Need

Let’s make this quick – you’ve got things to do, right? If you’re a social media manager, then it’s likely you’re constantly both checking things off of your to do list and writing down more items onto it. Your work is never done, and that’s understandable. Keep track of all of your hyper-specific tasks, but […]

How to Launch a Winning Social Sales Strategy on LinkedIn

If you haven’t hopped onto the social selling train, then you’re a little late to the party. Social sales are all the rage right now, and many small businesses have been getting more leads, both organic and B2B, than ever before using more engaging and one-one-one sales techniques. One reason you may not have gotten […]

11 Great Tips for Google+ Success

Twitter. Facebook. LinkedIn. Instagram. As of right now, these four social sights are essentially the four biggest hubs for business marketing in the digital realm. Twitter and Facebook offer the biggest audiences, Instagram is great for up and coming products and businesses and LinkedIn is perfect as a B2B starting point. Taking all of this […]