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Social media reach is becoming harder to achieve without paying, as platforms limit how many followers see your posts to encourage paid promotion. This shift
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Social media reach is becoming harder to achieve without paying, as platforms limit how many followers see your posts to encourage paid promotion. This shift
As soon as October comes in, we all know (and yes, feel!) that Halloween is just right around the corner. It’s one of the best
Increasing engagement and turning your audience into paying customers doesn’t just happen. You have to work for it. Specifically, you have to optimize social media
Instagram Stories: We can’t get enough. In fact, according to TechCrunch, as of January this year, roughly 500 million users were posting Stories each and
Your content, digital marketing, and social media campaigns are highly dependent on visual content. Fortunately, you don’t have to be a graphic designer genius to
If you’re looking to expand your personal network or grow your business contacts, LinkedIn is the platform for you. It drives traffic to your website
In the world of marketing, data-backed campaigns are everything. Successful strategies are underpinned by analysis, which provides insights into what consumers want and need, their
We all thought that Millennials were obsessed with social media, but Gen Z is taking this to a whole other level. Gen Z is beginning
Today, social media videos continue to push boundaries, with 86% of online advertisers using these in their marketing efforts. On one hand, this trend helps
Do you ever wonder if all the Facebook ads you see in your news feed are actually effective? It’s especially interesting considering that sometimes you