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Social media reach is becoming harder to achieve without paying, as platforms limit how many followers see your posts to encourage paid promotion. This shift
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Social media reach is becoming harder to achieve without paying, as platforms limit how many followers see your posts to encourage paid promotion. This shift
Influencer marketing is one of the few marketing trends that saw an enormous jump in relevance during the last few years, while traditional television viewers
Creating content that provides value to your target audience is challenging enough. You need to detect your audience’s pain points, determine the best format for
This blog was updated in May 2020. At first, people used social media to connect. But over time, they started to use and rely on
In the past, social media was a micro-world that people used for connecting. Somebody had told you about Facebook, and you remembered that you have
This blog was updated in May 2020. There are 4.2 billion Internet users, and 3.4 billion of them are active on social media. All of
In the days of traditional marketing, you’d have to spend a lot of money on TV advertising and billboards to attract customers. Today, it’s a
Huge corporate brands, like Nike and Coca-Cola, have such well-thought marketing campaigns that they go viral every time. Their funds allow them to include A-list
Dear 2018, We at eclincher thank you for a great year and for helping engage so many people around the world. You’ve made it a
The digital world today brings us connectedness and convenience but only if it’s well-curated and cultivated – for enterprises of any size, maintaining an online