The digital world today brings us connectedness and convenience but only if it’s well curated and cultivated – for enterprises of any size, maintaining an online presence is not a luxury but an absolute necessity. About 15 years ago, only a few knew about the Internet and used […]

Why LinkedIn Will Be HUGE in 2018 LinkedIn has been quietly growing over the last few years. With the recent addition of content and the LinkedIn feed (similar to Facebook) where people can share their stories and life lessons, LinkedIn is gaining even more popularity than ever before. We predict […]

  I bet you have a long list of subscribers, and you have heard about making the most of these lists using email marketing. But…have you? And most important… Do you know how to do your B2B email segmentation?  The truth is that most email marketing campaigns are not working […]

It’s a digital age, and that means digital marketing should be something you focus on heavily as the owner or employee of a B2B business. What makes a business B2B exactly? When you offer services to other businesses, like content writing or credit card processing, you fall into this category […]