Running social media for your company or for a client, it’s tough to get respect as a contributor to the bottom line.   Revenues of course matter, a lot. “Always be closing” salespeople may constantly remind you while dismissing your contributions as merely cute positioning and chatter, without moving the […]

  At eClincher, we are obsessed with the day-to-day responsibilities of being a social media manager. Whether you’re with an agency managing activities for multiple clients, or you’re a specialist within a large enterprise, or you’re the proprietor of a small business, we are always putting ourselves in your shoes […]