Newbie social media marketers approach social media marketing with certain misbeliefs, thinking that it’s too simple not to work. However, using social media for business purposes is a lot different than personal use. There are so many things to learn about planning and executing a successful social media marketing campaign. […]

Read More

The world of social media (and digital marketing in general) changes and evolves continually. Therefore, it requires constant self-development, learning, and staying on top of social media trends. Whether you’re a marketer or a business owner, setting aside a few hours to read the best social media marketing blogs could […]

Read More

  Top 10 social media management tools for 2019 With so many social media management and marketing tools out there how do you know which one to use? How do you know which features to choose from? The number of social media tools out there can leave both the beginner [...] Read More

7 Social Media Trends to Get Prepared for in 2019 As 2018 closed out, business owners and marketers around the world revisited how to improve their social media strategies. We know that, as a marketing tactic, social media is here to stay. However, as an ever-changing environment, it continuously forces […]

Read More

        In the past, social media was a micro-world that people used for connecting. Somebody had told you about Facebook, and you remembered that you have some old friends across the ocean that you hadn’t heard from in a long time. However, many of today’s social media […]

Read More

       In the days of traditional marketing, you’d have to spend a lot of money on TV advertising and billboards to attract customers. Today, it’s a different story because everything changed with the rise of social media. Now, small businesses have the same marketing tools as big corporations. […]

Read More

             Huge corporate brands, like Nike and Coca-Cola, have such well-thought marketing campaigns that they go viral every time. Their funds allow them to include A-list celebrities in their product promotion or pay for a Super Bowl commercial. However, on the social media ground; small […]

Read More

       With the ever-increasing popularity of social media, we always encounter and invent new online concepts – like Hashtags – even if they’ve in fact been around for a while. Hashtags was born from Twitter in 2007, when a former Google developer Chris Messina suggested using the pound […]

Read More

    Holiday marketing campaigns flood into our social media channels as soon as Halloween is over. So many businesses trying to appeal to the general holiday feeling, reminding us that Christmas is around the corner. We start seeing holiday-themed billboards, TV ads, social media campaigns, and emails. And then […]

Read More

    Finding valuable, entertaining, educational, and relevant content can be a time-consuming task. Indeed, social media managers spend hours trying to find material for social media. And it’s important to do that to follow all the industry trends. Today’s markets are highly dynamic and disruptive – things happen fast! […]

Read More

  When compared to traditional marketing methods, social media marketing has a lot higher lead-to-close rate. No digital marketing campaign can go without it, and marketers know that. It’s the easiest way to reach out to your audience. Before, you wouldn’t know how your ads were performing. Today, you’ve got […]

Read More

    Social media marketing is an essential part of every digital marketing strategy. No wonder, as nearly half of the planet’s population is active on social media (over 3 billion users). As social media marketers, we are lucky to reach even a fraction of the userbase with any of the […]

Read More