Growth Hacking

Last year, Chris Cox (Facebook’s chief product officer) said that Facebook Stories would surpass social media news feeds as the primary way users share content

People have had less trust in social media since the Cambridge Analytica scandal in early 2018. The news headlines that surrounded the alleged data misuse

As 2018 closed out, business owners and marketers around the world revisited how to improve their social media strategies. We know that, as a marketing

This blog was updated in May 2020. Today, 70% of Gen-Z in Asia are purchasing products directly from social media. In North America, however, social

Last year, Chris Cox (Facebook’s chief product officer) said that Stories would surpass social media newsfeeds as the primary way users share content within 2019.

With more and more brands incorporating social media in their digital marketing strategies, it’s becoming increasingly difficult to get noticed. Brands are increasing their social

As one of the prominent social media platforms, you’ve probably heard that Instagram can be a valuable asset to your social media marketing strategy. But

Creating content that provides value to your target audience is challenging enough. You need to detect your audience’s pain points, determine the best format for

This blog was updated in May 2020. At first, people used social media to connect. But over time, they started to use and rely on