8 Mistakes eCommerce Brands Make Online

Nowadays, having great products, a quality website, active social media accounts, and dedicated employees isn’t enough to bring your business to new heights. You need a well-planned eCommerce marketing strategy to attract new customers, keep the loyal ones, and boost your sales. Unfortunately, many online businesses immediately jump into social media without much thought and […]

How to Use Social Media for eCommerce

If you’re selling products online, you need to be on social media — period. Any old strategy won’t suffice, though. You need an approach that focuses on using social media for eCommerce specifically — and this will require a relatively unique game plan. Getting people to pay attention to your brand online is one thing. […]

Top 7 Tips for Social Media for eCommerce

It goes without saying that social media is inevitable. At some point, eCommerce business will need to tap any available channel to be able to expand its reach, and the first on the list is probably one of the many social media platforms out there. With over 3.2 billion accessing social media through their mobile […]

6 Powerful eCommerce Tools for Businesses

Running an e-commerce business is vastly different from running an offline retail operation. For one, the fulfillment process is quite different. But, even before you get there, there’s the process of making sure you’re visible to the right customers and that you have a good enough catalog to attract them to your store. Then, you need […]

Chatbots and eCommerce. Good or Bad?

image source: LogoDesignGuru Creating a chatbot for your business is the newest trend in online marketing right now. And for good reason! AI is doing for us humans what we can’t do on our own – it’s automating processes, simplifying solutions, solving challenges. Although this technology is a little bit disruptive (not as much as […]

The Social Selling Partnership – Your Role as Sales Rep

Social selling is the biggest trend in marketing right now, and for good reason. Previous fad methods of marketing focused on the business, but the introduction of social media into the marketing schema has completely changed the way businesses interact with their customers. While Twitter’s original intended purpose was for businesses only, John Q. Public […]