The 7 Best Ways to Engage Customers on Instagram: #6 Might Surprise You

seven best ways to engage customers on instagram

Let’s get real. If you made it here, you are seeking to engage customers on Instagram to increase brand awareness, engagement, loyalty, and conversion rates. Social media is one of the best ways to market your business and engage with your customers on Instagram specifically. In fact, according to Forrester Research, Instagram generates 58 times […]

Latest Trends in Social Selling: The Ultimate Guide

latest trends in social selling ultimate guide

First of all, today’s consumers rely heavily on social media throughout the buying experience. In fact, 54% of consumers use social media to research products, while 71% are more likely to make purchases based on social media referrals. Catering to these expectations can lead to a huge shot in the arm for your ecommerce company. […]

Social Media In Financial Services: 2021 Smart Guide

social media in financial services for 2021 eclincher

We live in a digital world, dominated by social media giants. From Facebook to TikTok, social media platforms have provided more ways to publish content than ever before – and businesses around the globe have taken advantage. Learn how to leverage these tips and best practices targeted toward tackling social media in financial services.   […]

Gen Z and Social Media: 3 Ways Their Use is Different

Gen Z and Social Media: 3 Ways Their Use is Different

We all thought that Millennials were obsessed with social media, but Gen Z is taking this to a whole other level. Gen Z is beginning to garner purchasing power, and they’re attracting attention that has been bestowed upon Millennials for a long time. This makes Gen Z and social media use quite unique. Millennials are […]

5 Ways to Win on Promoting Your Brand Content

5 Ways to Win on Promoting Your Brand Content

Creating content that provides value to your target audience is challenging enough. You need to detect your audience’s pain points, determine the best format for communicating your message, and then have someone experienced and skillful (if not yourself) to produce it. However, things don’t stop there. If your content doesn’t reach your audience but collects […]