Social Media Marketing Trends to Look Out for in 2022

social media marketing trends to look out for in 2022

We’re gonna go out on a limb and guess that your brand is, at least in some way, active on social media. Were we right? Thought so. If you’re here you are interested in social media marketing trends.  Right again? Really, it was a nine-in-ten shot. As Statista reports, 91.9% of companies use social media […]

How To Avoid Social Media Burnout While Growing Your Following: 7 Tips

Avoid social media burnout while growing your following

Working in marketing is exciting, but it can also be a time of high stress and even social media burnout. This is especially true when you are balancing running your business alongside promoting your services to new audiences.  Successfully (and quickly) growing a social media following can be difficult. Without a following, however, it can […]

Here’s How You Can Double Your Conversions On Facebook (Expert Advice + Examples)

Here's How You Can Double Your Conversions On Facebook

Facebook is one of the leading social media platforms. After all, it has 2.74 billion monthly active users.  Facebook’s popularity among the masses has made it every marketer’s go-to channel. No wonder 10 million active advertisers are using this platform to promote their businesses!  Facebook generated a vast 84.2 billion U.S. dollars through ad revenues […]

5 Ways eCommerce Brands are Utilizing Social Media Differently

5 ways eCommerce Brands_Use Social Media Differently

Don’t you hate those cheesy branded ads that popup on your feed? No, I don’t want to hear your jingle, you anonymous office worker.  On the other hand, when I see an influencer I follow show off a product, I immediately want to know more. DTC brands are revolutionizing the way they use social media.  […]

The 7 Best Ways to Engage Customers on Instagram: #6 Might Surprise You

seven best ways to engage customers on instagram

Let’s get real. If you made it here, you are seeking to engage customers on Instagram to increase brand awareness, engagement, loyalty, and conversion rates. Social media is one of the best ways to market your business and engage with your customers on Instagram specifically. In fact, according to Forrester Research, Instagram generates 58 times […]

How To Create An Effective Link Building Strategy For Your Next Social Media Campaign

How To Create An Effective Link Building Strategy For Your Next Social Media Campaign

Social media has long been one of the most effective business marketing tools to increase growth, improve customer retention and drive sales.  However, marketers are now integrating their social media accounts with expert link building strategies – and with great success.  Therefore, if you haven’t been using social media as part of your link building […]