Social Customer Service: How to Measure Performance Effectively

social customer service how to effectively measure performance

With over 4 billion active users, social media is an attractive channel for business marketing. And quite successful since the majority of social media users reach out to brands on their favorite platform.  The same stats show that around half of users on social media are looking to resolve customer service-related issues. In fact, social […]

6 Steps to Maximize Your Social Media Presence: The Right Strategy

6 Steps to Maximize Your Social Media Presence

It’s social media! We’re all social and we want to know what everyone is doing. This blog post will discuss some of the most important social media tips for business owners. It will talk about how you can make your social media presence more effective by following a few simple steps. I’ll also focus on […]

Creating Social Media Images: The 9 Best Tools

Social media images play an important role in the success of your online business. Simply put, you can often convey a lot more with an image than you can with plain text. But creating social media images isn’t always the easiest task. If you’re running an agency, then you might be making dozens of graphics […]

Top 10 Social Media Management Tools for 2021

Top Ten 2021 Social Media Management Tools

The social media landscape of businesses is evolving rapidly since Covid-19 came on the scene in December 2019. With more companies adopting some style of remote working, it is no surprise that Smart Insights reported a 43% increase in the time someone spends on social networks daily. Considering more than half the world’s population are […]

Research Topics for Your Digital Marketing Content With These 5 Tools

If you struggle with this, you’re not alone. Agencies can have it really tough here. They’ve got a number of clients who all need fresh content published across their channels on a regular basis. It’s no wonder they might right out of ideas eventually. While the circumstances might be different, the challenge is still there […]

How to Save Time on Your Digital Marketing Tasks

Digital marketing is a demanding and time-consuming aspect of your business. You have to keep up with conversations about your brand, monitor your competitors’ efforts, connect with your audiences, stay updated with industry trends, craft relevant and valuable content, and so much more. On top of that, you have to meet with clients, brainstorm with […]

How to Step Up Your Game as a Social Media Consultant

In today’s digital age, social media consultants play an essential role in this industry. You are the ears, eyes, and voice of clients across social platforms. You advise them in running digital campaigns, improving audience engagement, establishing a loyal customer base, engaging with followers, and driving conversions and sales. Plus, you create business strategies, do […]

Why Your Blogging and Social Media Should Align

Content marketing is an approach that’s focused on creating and distributing valuable, relevant, and consistent content to attract and retain your target audience, and to drive customer action. This includes blog posts, infographics, podcasts, videos, and e-books. Essentially, instead of simply selling products and services, you’re providing content to people who need help solving their […]