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Social media is an ever-changing space, and it's important for people who work in this space to stay updated constantly. If you're a social media marketer or business owner, how can you easily keep track of all the updates, read about every change, and watch the development in the digital marketing space? Start with these 12 podcasts on social media that will educate, inform, and maybe even entertain you.
Online Marketing Made Easy (Amy Porterfield)
Amy Porterfield, an online marketing expert, uses the Online Marketing Made Easy podcast to share interviews with leaders and other experts, her execution plans, offer behind-the-scenes secrets from her biggest launches, and generally teach you how to take action and be profitable. Porterfield, a well-known name in the industry, is no stranger to using social media as a tool to drive real revenue.
The Digital Marketing Podcast (Ciaran Rogers and Daniel Rowles)
The aptly named Digital Marketing Podcast explores various digital marketing topics and the trends in the field. These short podcasts have been running for close to a decade now, so you can rest assured that you'll find information on the topics you're curious about, likely discussed in great detail. Material includes expert interviews, plus news and updates on the latest tools, strategies, and techniques you'll need to be successful in the digital marketing realm. Give it a listen!
Savvy Social Podcast (Andréa Jones)
Savvy Social Podcast is a weekly podcast show hosted by Andréa Jones, where she shares wisdom about a new social media tactic every week. She'll teach you all the best tricks to better connect with your target audience, reach a bigger crowd, and grow your brand online overall. Topics include creating a strong brand voice online, launching your book on social media, and how to build a niche community. Be sure to add this one to your list of social media podcasts.
Marketing Over Coffee (John J. Wall and Christopher S. Penn)
If you want to spend a quiet, cozy afternoon listening to social media podcasts, then this one needs to be on your list. Marketing Over Coffee is exactly what it sounds like — marketing discussions that happen at a different cafe every week. The hosts have casual conversations about everything that falls under the umbrella of social media. This includes topics like Facebook advertising, niching down, marketing cannabis, and even search engine optimization.
Social Media Marketing Talk Show
This podcast comes to you from none other than Social Media Examiner – a trusted source of information and insight in this industry. It's the longest-running podcast and live talk show that's dedicated specifically to social media marketing. Every week, they cover breaking news surrounding Facebook, LinkedIn, Instagram, Pinterest, Twitter, and Snapchat. If it comes from Social Media Examiner, you know you can't go wrong.
Manly Pinterest Tips Podcast (Jeff Sieh)
This one certainly wins for the best name on our list of social media podcasts. Manly Pinterest Tips goes far beyond Pinterest. They also discuss dominating with Instagram hashtags, converting your social media traffic (which is so, so important), best practices for using video on Instagram, and understanding Tailwind Tribes.
Social Pros Podcast
Social Pros Podcast is a product of Convince & Convert. It's so good that it was named best podcast at the Content Marketing Awards. These people don't just talk the talk — they walk the walk. The podcast provides real insight from people making their way through the world of social media — just like you. They'll even share behind-the-scenes information on how big companies like Ford, Dell, and ESPN handle their social media departments and strategies.
The Garyvee Audio Experience (Gary Vaynerchuk)
If you work in digital marketing, then you've probably heard of Gary Vaynerchuk. Vaynerchuk's podcast is not to be missed. Garyvee is always a safe bet when you want to learn about everything and anything social media, overall marketing, and even entrepreneurship. Use his #AskGaryVee hashtag on Twitter to ask him a question. He might just cover it in an upcoming episode.
The Marketing Book Podcast (Douglas Burdett)
Want to read a good book without really reading a good book? The Marketing Book Podcast will help you with just that. The host interviews best-selling authors and industry experts to help listeners stay on top of the latest and greatest in marketing and sales.
Maximize Your Social (Neal Schaffer)
Schaffer's podcast is a definite must-have. He covers the entire scope of digital marketing, from influencer marketing to running paid ads online. He won't waste a second of your time. Schaffer jam-packs every podcast episode with actionable tips and best practices for dominating your space online. A look at his archives shows topics like how to optimize your blog posts for better search rankings, how to reach out to influencers and bloggers, and why LinkedIn should be your new CRM. Brilliant.
Hashtag Authentic (Sara Tasker)
Sara Tasker is an Instagram expert and coach, and her podcast proves it. This one is a little different from the other social media podcasts on the list. She'll cover topics like photography, color psychology, and getting out of your comfort zone. The podcast includes plenty of interviews, as well as glimpses into Tasker's personal life and other professional endeavors, like writing her book.
Good Social Media Podcast (Todd Austin)
The name says it all. Good Social Media Podcast covers important topics like Messenger marketing and decluttering your social media. You'll also find discussions about marketing with memes and using emojis to enhance your communication. However, Austin additionally covers bigger concepts like using social media to connect with people around the world, get closer to those you know, and meet new individuals. He also discusses using social media to ignite emotions and cause change.
Final Thoughts
This list certainly isn't definitive. There are many more amazing social media podcasts out there. Instead, because there are so many, use this list as a place to start. Be sure to let us know in the comments which one you enjoy the most!
