Move over Tonys, Grammys, and the Critics Choice -- hello G2 Fall Awards for 2021!
eclincher is honored to announce we have been awarded a whopping 25 awards this fall from G2 Crowd, an independent software review company.
Social media management is hard work. It’s also one of the most important parts of your marketing strategy. We are here to make social media easier for your business, faster with personalized support that gets you results you want and enables you to do what you love.
"Today, more than 3M people visit G2.com to read and write authentic reviews about thousands of software products and professional services. So far, we’ve published over 1,000,000 reviews and over 5 million visitors are helping millions of businesses make better buying decisions — and reach their full potential."
The G2 Fall awards are all based on the extremely diverse G2 community's opinion of software products and the like, and eclincher has won an award in almost every category available this year!
G2 members who are also eclincher’s super-users have recognized eclincher as a company who delivers high quality social media marketing software with powerful features that solve real marketing challenges.
With over 100 million viewers worldwide, G2 is one of the most well-known companies in the world providing online tools and resources for growing businesses.
From best meets requirements to easiest to do business with to best support to best estimated ROI, eclincher is here to solve our clients social media management pain points.
While we aren't in the business of bragging too much, we want to take this opportunity to thank our #eclincherfam for all the suggestions, all the feedback, and for choosing eclincher year after year. The product is really strong, but you are the reason we have received 25 G2 Fall awards.
We exist, at eclincher, to help you reduce the time you spend on social media management and reputation management tasks so you can get back to growing your brand.
Thank you in 100 different languages!
We are just getting started here at eclincher, so stay tuned. We have big plans for the future, our road map is packed, and we are excited to share our success with you.
So, let’s get right to the G2 Fall awards, what they mean, and how we are helping companies just like you grow.
And the G2 Fall Awards Winner is… eclincher!
Social Media Suites Category:
- Best Usability
- Best Results
- Best Relationship
- Momentum Leader
- High Performer
- High Performer - United Kingdom
- High Performer - Europe
- Users Love Us award
- Small Business
- Mid-Market
- Enterprise
What is a social media suite?
"Social media suites are designed to manage, monitor, and analyze information related to one or multiple social media accounts through a single product.
Marketing and communications teams hoping to utilize social media in their marketing strategy often leverage social media suites to fulfill their business needs, including management, monitoring, and analytics.
Social media management includes automating posts, engaging with communities, and integrating accounts across media.
Social media monitoring is the listening, tracking, and gathering of information across social media channels.
Analytics is the practice of aggregating data across media to measure the effectiveness of social campaigns and provide information to sales, marketing, and customer service activities.
Social media suites can benefit businesses by increasing brand recognition, converting audience members to customers, increasing inbound traffic, minimizing marketing costs, and increasing SEO rankings.
Social media suites provide the functionality offered by social media management software, social media monitoring software, and social media analytics software in a single, comprehensive product. Some products in the category also offer capabilities to purchase and manage ads on social networks, manage online communities, manage online reputations, and provide social customer service functionality to respond to customer issues and questions via social media." - G2
To qualify for inclusion in the Social Media Suites category, a product must:
- Plan and publish digital content via social media
- Engage with communities via social media
- Report on effectiveness of social media practices
- Track regions and demographics of audience
- Analyze performance of posts and campaigns
- Monitor for related mentions and trends
Social Media Management Category:
- Momentum Leader
- High Performer - United Kingdom
- Leader
- Users Love Us award
- Small Business
- Mid-Market
- Enterprise
What is social media management software?
"Social media management software provides functionality to administer social media accounts, schedule posts, suggest content, and boost posts.
These solutions are used by social media, marketing, and communications departments to increase brand awareness, manage workflows, and engage online communities.
Such teams use social media management tools to create engaging content that can be used in marketing campaigns, as well as to maintain an online presence.
The products often provide tools such as user access control, content creation, content libraries, calendars, scheduling, archives, and performance analytics. These social media marketing management tools are aimed at maximizing search engine optimization along with increasing inbound traffic, customer satisfaction, and customer conversion.
Social media management software often provides functionality of social media monitoring software and social media analytics software.
It can be a part of a social media suite as a standalone or integrated component. Many marketing automation products offer social media management as a feature." - G2
To qualify for inclusion in the Social Media Management category, a product must:
- Plan social media content
- Publish social media posts
- Manage multiple accounts
- Respond to inquiries
- Automate and schedule social media posts
- Store content and archive posts
Social Media Analytics Category:
- Momentum Leader
- High Performer - United Kingdom
- Leader
- Users Love Us award
- Small Business
- Mid-Market
- Enterprise
What is social media analytics software?
"Social media analytics software provides functionality for gathering and reporting on data related to social media accounts.
Social media analytics products are used by social media, marketing, and communications teams that use social analytics tools to identify successful practices, target demographics, and analyze real-time consumer practices.
Data scientists and researchers may also utilize social media analytics tools to gather information about regions, practices, and tendencies. Social media analytics tools allow businesses to gain a greater understanding of customer desires and responsiveness.
The products aim to grow businesses by measuring the effectiveness of social media campaigns. With increased awareness of customer sentiment and business practices, teams can strategize to create more effective campaigns while improving customer satisfaction and brand awareness.
Social analytics products often provide information that benefits social media monitoring software. Monitoring functionality can also be found within social media management software as a feature or social media suites as either a feature or standalone product." - G2
To qualify for inclusion in the Social Media Analytics category, a product must be able to:
- Create business goals that can be measured with data indicators
- Provide tracking and sharing data
- Evaluate audience size, engagement, and demographics
- Provide sentiment analysis
- Aggregate social media statistics
- Compare data from individual campaigns, posts, or pages
Social Customer Service Category:
- High Performer
- Users Love Us award
Hashtag Monitoring Category:
- Best Meets Requirements
- Users Most Likely To Recommend
- Easiest to do Business With
- Highest User Adoption
- High Performer
- Users Love Us award
- Small Business
What is hashtag monitoring software?
"Hashtag monitoring software provides analytical insights into the social media engagement for a particular campaign.
Hashtag monitoring software is useful for social media and marketing teams to identify successful marketing efforts and learn how people engage with social media posts.
Hashtag monitoring solutions are similar to social media monitoring software and can be used together to gain a unified look into the performance of social media marketing efforts.
Hashtag monitoring tools also allow businesses to track hashtags of interest that are unrelated to specific marketing campaigns. This helps monitor brand activity, allows companies to easily identify specific brand-related conversations, as well as positive and negative mentions on social media, and understand the general reputation of the company.
Hashtag monitoring software can be used hand in hand with online reputation management software to obtain additional insights into the viral opinion of a brand.
Businesses can monitor well-received and popular hashtags to use in posts in an effort to increase market presence and responsiveness on social media.
Businesses can measure the results of influencer-generated campaigns and leverage influencer marketing software alongside hashtag monitoring solutions to keep track of influencers." - G2
To qualify for inclusion in the Hashtag Monitoring category, a product must:
- Monitor specific hashtags across all major social media platforms
- Allow businesses to filter and find specific hashtags based on popularity, interest, and/or their brand
- Give insights and metrics into hashtag performance
- Identify hashtag trends
G2 Fall Awards - Social Media Monitoring Category:
- Best Usability
- Best Results
- Best Relationship
- High Performer - United Kingdom
- Momentum Leader
- Leader
- Users Love Us award
- Small Business
- Mid-Market
- Enterprise
Small Business Awards:
- Best Usability - Small Business
- Social Media Analytics
- Social Media Suites
- Social Media Management
- Social Media Monitoring
- Best Relationship - Small Business
- Social Media Analytics
- Social Media Suites
- Social Media Management
- Social Media Monitoring
- Best Results - Small Business
- Social Media Suites
- Social Media Management
- Social Media Monitoring
- Easiest to do Business With - Small Business
- Hashtag Monitoring
- High Performer - Small Business
- Hashtag Monitoring
- Social Customer Service
- Social Media Suites
- Social Media Analytics
- Leader - Small Business
- Social Media Monitoring
- Social Media Management
Mid-Market Awards:
- Best Estimated ROI - Mid-Market
- Social Media Suites
- Highest User Adoption - Mid-Market
- Social Media Monitoring
- Best Meets Requirements - Mid-Market
- Social Media Suites
- High Performer - Mid-Market
- Social Media Suites
- Social Media Monitoring
- Social Media Management
- Social Media Analytics
- Best Support - Mid-Market
- Social Media Suites
Enterprise Awards:
- High Performer - Enterprise
- Social Media Suites
- Social Media Monitoring
- Social Media Management
- Social Media Analytics
- Best Support - Enterprise
- Social Media Monitoring
Wrap It Up
eclincher is honored to have been awarded 25 G2 Fall awards from G2 Crowd. eclincher has helped business owners, marketing agencies, and franchises tackle social media burnout one post at a time.
With powerful and intuitive features, social media marketers all over the globe are reducing the time they spend on social media management while growing their brands online.
With value-packed features, eclincher is the only social media and brand marketing tool you'll ever need!
25 Reasons Why Our Customers Love Us!
Best Results Fall 2021
Best Meets Requirements Fall 2021
Best Meets Requirements Fall 2021
Most Likely To Recommend Fall 2021
Easiest To Do Business With - SMB Fall 2021
Easiest To Do Business With Fall 2021
Highest User Adoption Fall 2021
High Performer - SMB Fall 2021
Best ROI - Mid-Market Fall 2021
Best Support - Enterprise Fall 2021
Highest User Adoption - Mid-Market Fall 2021
Highest User Adoption - Mid-Market Fall 2021
Best Meets Requirements - Mid-Market Fall 2021
High Performer - Enterprise Fall 2021
Best Support - Mid-Market Fall 2021
High Performer - Mid-Market Fall 2021
Best Relationship - SMB Fall 2021
Best Relationship - SMB Fall 2021
Users Love Us Fall 2021
Best Usability Fall 2021
Best Relationship Fall 2021
Momentum Leader Fall 2021
High Performer - UK Fall 2021
High Performer Fall 2021