eClincher: Social Media Marketing Blog

Why Influencers are a Big Deal – Top 3 Most Creative Influencer Campaigns

We should all have heard by now about influencers, people that have significant amount of followers and engagement on social media that can showcase your stuff. The idea has been around since YouTube started really, with people creating channels. Have you seen those channels that started in 2008-2009 and continue to this day? They have […]

Don’t Believe These 10 Social Media Marketing Myths

Social media is everywhere. You’ve heard it. You’ve seen it. More than likely you use it. So why are you so resistant to leveraging it to grow your business? The problem is that many people still believe the many social media marketing myths that have plagued the platform since its inception. No, it […]

Keep Your Sales Funnel Full with Twitter

For B2B companies, keeping the sales funnel full is one of the most important aspects of growing your business. You can never settle after signing one big client because now you have to start working on closing the next deal. But as the buying process continues to change, and as the demographics of corporate buyers […]

How to Use Heat Maps to Improve Sales

Heat mapping tools are one of the most efficient–and cost-efficient–digital marketing methods for increasing conversions on your site. They not only help you understand what works on your website, they help you understand your audience, which is a key component to any successful marketing strategy. We’re going to show you all the different types […]

The Beginner’s Guide to Chatbots

Chatbots are taking the internet by storm, have you heard of them? They are hailed as the next best thing. It is said that they will take over social media, they will make phone and email completely obsolete… well I don’t know if anyone said that, but we are all thinking it! What is […]

5 Creative Ways to Use Hashtags to Promote your Business

#Hashtagsareawesome. What? What does that mean? Why do you have the number sign before the misspelled words? That was me back in the old days… like 2015… Since then, Hashtags (or the new word hashtagging) have become an insanely popular and effective way to communicate and find content via social media. We can […]

127 Facts about Video Marketing (Infographic)

Video? You mean like a camera? What you expect me to film myself and tell my story in order to grow my brand? That is correct sir. Video content is HOT. By 2020, 75% of all content consumed on the internet will be video. I just wonder what would Charlie Chaplin say if he was […]

The Definitive Guide to Guest Blogging

There are two groups of content marketers out there. The first group of writers tries to hack their views, reach, and popularity of their site with various SEO hacks, popups, ads, backlinks, redirects… you name it. The second group doesn’t believe in having tricks up their sleeve so they go back to the drawing board […]

Ask Yourself: Should I be on Medium?

June 28th, 2017 Have you heard of Medium? Who hasn’t? (Don’t be shy, leave your name in the comments) I was vaguely familiar with Medium, the publication site, but haven’t seen anything about it until I clicked on one of Gary Vaynerchuk’s articles on LinkedIn, and there was the shiny M… At first […]

How to Design Like a Pro with Canva & eClincher

If you’re like me and you’re good with content and picking the right words and language to use for your article, chances are that you are not as good with design. I suck at design, but I think I’m good right? I always know what I want a design to look like, but ultimately […]