Experience social media marketing success by employing the best practices on how to advertise on Instagram.
There have been several studies trying to determine when it’s the best time to schedule posts on Instagram based on day, week, and industry.
Ever since Facebook began prioritizing interactions from friends and family in favor of branded content, Instagram has become the go-to social media marketing and advertising platform for many companies. In fact, there currently are over 25 million global business profiles on Instagram. In the United States, over 3/4 of brands (75.3%) have an Instagram account. […]
More companies are using Instagram today than at any other time in the past. This trend hasn’t happened by accident but was the result of a carefully laid-out plan on Facebook’s part. A couple of years ago, Facebook began prioritizing “meaningful interactions,” particularly those from friends and family. In doing so, the social platform also […]
“Change is the only constant thing in the world,” so the famous saying goes. This is definitely the truth about the state of social media in recent years. With privacy issues, censorship concerns, and commercialization on the table, we’ve witnessed a lot of changes and upgrades on all social media platforms. And with the constant […]
Instagram Stories: We can’t get enough. In fact, according to TechCrunch, as of January this year, roughly 500 million users were posting Stories each and every day. (And it’s safe to assume that number has gone up.) This feature isn’t just for personal profiles. Your brand stands to gain a lot from them, too. If […]
As 2018 closed out, business owners and marketers around the world revisited how to improve their social media strategies. We know that, as a marketing tactic, social media is here to stay. However, as an ever-changing environment, it continuously forces us to keep coming with better marketing strategies. That’s why we’re presenting you with trends […]
Last year, Chris Cox (Facebook’s chief product officer) said that Stories would surpass social media newsfeeds as the primary way users share content within 2019. And according to Block Party (marketing agency), story-based sharing is growing 15x faster than news feed sharing. There are nearly a billion users across Facebook, Instagram, Snapchat, and WhatsApp that […]
As one of the prominent social media platforms, you’ve probably heard that Instagram can be a valuable asset to your social media marketing strategy. But how vital is Instagram? Is it essential for your business? Will it be helpful without wasting your time? Why use Instagram for business? We’re sure the marketers that don’t use […]