How to Take Good Instagram Pictures

You don’t need an expensive DSLR camera to capture stunning photos that will wow people on Instagram. Everything you need to create Instagram-worthy content is available on your smartphone. All you need is a good subject, some creativity, and a few helpful tips. We’ve listed down ways for how to take good Instagram pictures. Keep […]

10 Tips for Going Live on Instagram

Did you know that videos might be your best secret weapon for dominating on Instagram? In fact, reports show that videos get 38% more engagement compared to images. People love watching videos, and Instagram Live’s increasing popularity is proof of it. If you’re a brand aiming to catch your target audience’s attention, then Instagram Live […]

Acing the Instagram Captions Game: Tips and Useful Hacks

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“Products are created in the factory, but brands are created in the mind.” – Walter Landor A brand’s image is just as important as a brand itself. Yes, while those two concepts are interlinked, they’re still very much separate. While you pour in your resources to make your brand legendary, its image needs the same […]

How to Advertise on Instagram: 13 Tips for Success

We’ve written several times before about how organic traffic on social media — particularly on Facebook — is nearly dead. While Instagram isn’t quite as hopeless, the organic traffic is nothing to write home about. And since Facebook owns Instagram, don’t expect the situation with organic traffic to improve. Instead, you’d be wise to throw […]

How to Make Money on Instagram: 5 Tips for Added Revenue

Instagram is more than just a photo-sharing social media network. The platform has gained over one billion monthly active users, which has opened many opportunities for brands to promote their products — and for Instagram users to make money. Wondering how to make money in Instagram? We’re going to cover some experts tips in this […]

Instagram Cheat Sheet: 14 Tips for Better Engagement [Infographic]

Instagram is a major driver for sales. With over one billion monthly active users, the platform offers plenty of opportunities for businesses to grow — that is, if it’s utilized well. Forget pumping up that follower count. Let’s delve into something more important. We’re talking about engagement – shares, likes, comments! If your content isn’t […]

How Does the Instagram Algorithm Work?

Instagram has established itself as one of the major social media platforms for driving sales. For years, marketers have been doing their part in optimizing content to “beat” the Instagram algorithm and reach the target audience. But social media isn’t a static industry. Now and then, developers implement changes to improve users’ experience. While this […]

9 Instagram Story Tips to Boost Traffic and Engagement

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Instagram Stories: We can’t get enough. In fact, according to TechCrunch, as of January this year, roughly 500 million users were posting Stories each and every day. (And it’s safe to assume that number has gone up.) This feature isn’t just for personal profiles. Your brand stands to gain a lot from them, too. If […]

How to Create a Brand Identity With Instagram Filters

These days, social media marketing has become one of the central pillars of building a successful brand. If your goal is to reach as many potential customers for as little cost to your company as possible, you can’t do better than social media. It’s a fantastic medium that seems almost tailor-made for marketing. Instagram alone […]