8 Proven Predictions for Social Media Marketing in 2021

8 Proven Predictions For Social Media Marketing

Sometimes life is unpredictable. 2020 proved that for everyone in the world! So, it is understandable that giving you researched and backed predictions for social media marketing this year might make you go hmmm. I digress. Social media marketing continues to be a solid marketing strategy, but only for businesses who keep up with the […]

How to Save Time on Your Digital Marketing Tasks

Digital marketing is a demanding and time-consuming aspect of your business. You have to keep up with conversations about your brand, monitor your competitors’ efforts, connect with your audiences, stay updated with industry trends, craft relevant and valuable content, and so much more. On top of that, you have to meet with clients, brainstorm with […]

7 Mistakes Small Business Owners Make With Digital Marketing

When small business owners get started with their new endeavor, their primary focus, most often, is to get as many customers through the door as possible. Sometimes, they think that simply offering an excellent product or service will be enough to get the word out. While this certainly is important (and not a bad start, […]

Why You Need to Consider Your Online Business

Doing business online is one of the best options for entrepreneurs and businessmen because of the reach and growth it offers. E-commerce is now a popular way for people to shop and the trend is expected to become more established and grow in the years to come. The advancement in technology and sophistication in tracking […]

Marketing to Millennials: 8 Standout Strategies

Every brand wants to charm the Millennials. It’s no wonder why: They’re the largest living generation today. People born between the 1980s and mid-1990s are today’s most potent buying force, coming in at more than 75.4 million people. Brands are giving their best to reach Millennials and appeal to their specific and evolving needs effectively. However, […]

The Benefits of Google My Business

Every day, billions of people use Google to search for a wide variety of information — a local coffee shop, home repair tips, fashion trends, celebrity news, and so much more. In pr evious blogs, we talked about how Google works and how one of the search engine’s most popular products, Google My Business, can […]

What are the Top 5 Benefits of Social Media Marketing?

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In the beginning, social media was a communication experiment. Over time, it evolved into massive platforms that became an integral part of our everyday lives. Also, businesses started using social media to communicate with their customers and potential prospects as well as to send out brand messages to their audiences. There are many benefits of […]

Tips to Effectively Manage Digital Presence for Small Businesses

This blog was updated in March 2021. Reaching out and forging new relationships is critical to any business. It might seem easier to do in person. But, how do you effectively manage your digital presence online if you’re a small business?  With more than three billion people active on social media and growing, these platforms […]

Chatbots and eCommerce. Good or Bad?

image source: LogoDesignGuru Creating a chatbot for your business is the newest trend in online marketing right now. And for good reason! AI is doing for us humans what we can’t do on our own – it’s automating processes, simplifying solutions, solving challenges. Although this technology is a little bit disruptive (not as much as […]

Revamping Your Online Marketing Campaigns in 8 Simple Ways

Are you still using marketing campaigns from your business’ yesteryears? If so, this is a mistake. When you’re an entrepreneur who’s just starting out in their business venture, you’re likely to be a little sloppy. Don’t take this the wrong way – you can still succeed, even with a rocky start, and it’s likely you […]

5 Goals of Social Media Marketing

Everybody uses social media; there’s no avoiding it. It’s our number one place to stay connected to friends, family, colleagues, news, and, most notably, to marketers, companies, and brands.  Brands use social media marketing to connect with their audience and even reduce friction for their buyers to reach their products or services. Consumers also expect […]

5 Social Media Marketing Challenges and How to Use Them to Your Advantage

Almost half of the world’s population uses the internet and 75% of those people are active social media users. That number is equivalent to over 2.3 billion people who use social media on a regular basis. The majority of consumers also admit to relying on social media and their friend’s social media posts when making […]