Phishing Attacks: The Most Vulnerable Industries in 2022

Phishing Attacks: The Most Vulnerable Industries in 2022

Phishing attacks are one of the most well-known and well-publicized forms of cybercrime. Their aim is usually to steal user data, such as login credentials, credit card numbers and so on. You are probably already familiar with the common types of phishing emails sent by scammers. These are the ones that look legitimate in your […]

10 Advanced LinkedIn Strategies to implement in Your B2B Marketing Now

10 Advanced LinkedIn Strategies to implement in Your B2B Marketing

Image Source For the longest time, LinkedIn felt like one of those accounts everyone had but no one used.  Since an inauspicious beginning, however, Linkedin Marketing has catapulted forward by leaps and bounds. For while social media platforms, in general, aren’t pulling their weight as lead generators, LinkedIn is the exception.   Unlike the others, it […]

The Ultimate Guide to Franchise Marketing in 2022

ultimate guide franchise marketing

Franchising is a big business. In 2021, there were over 753,770 franchise establishments in the United States. These businesses employed 7.49 million people and generated an economic output of $670 billion. Franchising offers a unique opportunity for the franchisor (think Subway) and the franchisee (think your locally-owned Subway store).  New franchisees can buy into a […]

How To Minimize Cybersecurity Risk From Social Media: 5 Powerful Tips

how to minimize cybersecurity risk

If you’re here then your business might be focused on security awareness this year. Bravo! You’re one of the smart ones. Businesses must start to take cybersecurity risks from a social media threat more seriously and update their social media security approach moving into 2022 and beyond.   It is no longer effective simply to […]

8 Unique Ways to Attract Your Facebook Audience This Year

8 unique ways to attract facebook audience

Facebook, now Meta, remains one of the best ways to build your custom audience, raise brand awareness – and make more sales. As the audience size for this legacy giant social media platform continues to soar each year, and everyone keeps waiting for the fall-out of Meta, keep holding your breath! After all, it’s used […]

Short-Form Videos: 12 Tips and Tricks to Grow Your Brand Today

short-form videos 12 tips and tricks to grow your brand today

In 2021, brands spent over $49.5 billion on video marketing. The reason why is simple: videos are an effective way to grow your brand, no matter whether you’re a solopreneur, small-business owner, or agency owner.  But you don’t need to create feature-length documentaries to capture people’s attention with video marketing. Short-form videos are the new […]